Abstract:
The purpose of this research was to study the format and content of 15 booklets of St. Francis Xavier School by analyzing the format, content, and to study the relationship of the contents of the booklets. with the mission of the school. The results of the study found that The St. Francis Xavier School's brochure is a printed material that is presented. content by columns The writing styles found were divided into verse, articles and news. There were 2 types of verses, namely verse and blank. There were 3 types of articles: recommended articles, opinion articles, and pakinaka articles. There were 2 types of news found, namely, available news. The structure has two parts, consisting of headlines and news content. and news with a structure of 1 section, find news content The most common news formats were news with 1 part structure, followed by 2 parts structured news. In terms of content of the pamphlet, 6 aspects were found: 1. Content about school identity 2. Content promoting students 3. Content Concerning teacher development, 4. Honor content, 5. Community relations content, and 6. Assessment content. quality according to the curriculum and national standards Personnel development to have professional quality standards Developing management and internal quality assurance systems that the educational institutions promote and support to have cooperation with the community to become a learning society development of educational institutions to achieve vision goals Philosophy and focus set forth to develop learners to be individuals for others according to their minds. the temperament of Saint Paul and a spirit of love and mercy Unity and unity and the development of educational institutions according to the policy, focus, guidelines for educational reforms to raise the quality. The results of the study show to see the benefits of using printed media to promote knowledge creation creative understanding for develop the organization to develop further.