Liu Jingyao . Designing Training Programs for New Employees: A Case of Small and Medium-Sized Enterprises in Shenzhen, Guangdong Province. Master's Degree(Master of Business Administration). มหาวิทยาลัยราชภัฏธนบุรี. สำนักวิทยบริการและเทคโนโลยีสารสนเทศ. : Dhonburi Rajabhat university, 2024.
Designing Training Programs for New Employees: A Case of Small and Medium-Sized Enterprises in Shenzhen, Guangdong Province
Abstract:
The research objectives were as follows: 1) to assess the current state of SME new employee training in Shenzhen, Guangdong Province; 2) to examine the training needs of SME new employees in Shenzhen, Guangdong Province; 3) to design training programs for SME new employees in Shenzhen, Guangdong Province. Mixed methods research was used, focusing on the training needs of new employees in production-oriented SMEs in Shenzhen. Data were collected using questionnaires from a sample of 400 employees across the SMEs. Random sampling was employed to ensure representativeness. Semi-structured interviews were conducted with 15 enterprise leaders to supplement the quantitative data. Company training materials and reports were reviewed to further understand existing practices. The data was analyzed using descriptive statistics, including frequency distribution, percentage, mean, and standard deviation. Qualitative data from interviews was thematically analyzed to complement the quantitative findings. The research findings revealed that: 1) The state of SME new employee training in Shenzhen, Guangdong Province was fragmented and ad-hoc, often lacking systematic planning and continuity. Many SMEs struggled without dedicated training departments, relying on external resources with limited success. Technical training was prioritized, but the importance of soft skills was increasingly recognized. Practical methods like job rotations were favored, though there was a clear need for more structured systems. Despite these challenges, Shenzhen government policies supported training initiatives, indicating potential improvement; 2) New employees needed training in industry knowledge, technical proficiency, communication, teamwork, leadership, safety, and corporate culture. Comprehensive programs were essential for their integration, efficiency, and career advancement, ensuring long-term competitiveness; 3) SME training programs focused on three stages: induction, job-specific skills, and sustainable development. Tailored technical and soft skills training, combined with mentorship and job rotation, helped employees integrate, excel, and grow within the company, enhancing competitiveness and sustainability.