Abstract:
This study aims to examine the characteristics of cyber scammers of call center gangs, which aims to study the factors that cause the individual to be deceived through cyber by call center gangs and to suggest prevention and suppression of cyber fraud by call center gangs. This is qualitative research by conducting in-depth interviews with 18 individuals, this includes 12 individuals who had fallen victim to cyber scams by call center gangs and 6 officials who have worked on assisting or preventing victimization of cyber scam. The study revealed two main forms of cyber scams from call center gangs, each had a difference factor: 1) Telephone base-scams - preparators typically impersonate government officials or acquaintances, pressuring victims to follow instructions within the time limit, leading to make a poor decision. The three main reasons why individuals got victimized by phone calls are fear, lack of awareness of the scam, and issues with technology knowledge. 2) Product sale-scams - most of victims are often deceived by online advertisements which lure by attractive promotions. After completing the transaction, the victim would either not receive the product or get the one that didnt meet the expectations. The three main reasons why individuals got tricked into such a scheme is greed, lack of awareness of the scam, and issue with technology knowledge. The recommended solution to prevent cyber fraud from call center gangs includes continuously promoting public awareness to prevent such scams, establishing a specialized agency to monitor and investigate in cyber space, government agencies implementing measures to prevent call center fraud, as well as fostering collaboration between agencies.