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Rawin Vongurai. Factors affecting student satisfaction in art education of the secondary schools in Chengdu, China. (). Burapha University. Library. : , 2022.
Factors affecting student satisfaction in art education of the secondary schools in Chengdu, China
Name: Li, Bengui
Name: Somsit Duangekanong
Name: Rawin Vongurai
LCSH:
Education, Secondary
LCSH:
Arts
-- Study and teaching (Secondary)
LCSH:
Satisfaction
LCSH:
Corporate image
Abstract:
The purpose of this study is to examine factors affecting student satisfaction towards trust among art students who are junior high school (grade 7-9) of secondary school in Chengdu, China. The conceptual framework is developed on how image, perceived value, service performance, positive affect, social environment has an influence on student satisfaction and trust. The population and sample size (n = 500) were gathered from online and offline questionnaires by using nonprobability sampling including judgmental sampling, quota sampling, convenience sampling and snowball sampling. Prior to data collection, Index of item-objective congruence (IOC) validity and Cronbachs Alpha reliability for pilot test of 50 participants were implemented. After the data collection, researcher accounted the Confirmatory Factor Analysis (CFA) to assess validity and reliability and Structural Equation Model (SEM) to test relationship among constructs and hypotheses and to confirm good-ness sof-fit of the model. The results were that student satisfaction and trust had the strongest effect, followed by social environment, service performance, perceived value and image on student satisfaction, and image on perceived value. On the other hand, positive affect had no significant effect on student satisfaction. Academic practitioners were recommended to focus on building high level of student satisfaction and trust by ensuring good social environment and facilities, high service standard, promoting school image properly and communicating efficiently to students and their parents.
Burapha University. Library
Address:
CHONBURI
Email:
buulibrary@buu.ac.th
Created:
2022
Modified:
2024-03-01
Issued:
2024-03-01
บทความ/Article
application/pdf
ISBN:
1686-7165
BibliograpyCitation :
Journal of global business review. Vol. 24, No. 2 (Jul.-Dec. 2022), p. 57-74
eng
Spatial:
Chengdu (China)
©copyrights Burapha University
RightsAccess:
ใช้เวลา
0.036729 วินาที
Li, Bengui
| Title | Contributor | Type |
|---|---|---|
| Factors affecting student satisfaction in art education of the secondary schools in Chengdu, China
มหาวิทยาลัยบูรพา Li, Bengui;Somsit Duangekanong;Rawin Vongurai | บทความ/Article |
Somsit Duangekanong
| Title | Contributor | Type |
|---|---|---|
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มหาวิทยาลัยบูรพา Zhou, Yu;Somsit Duangekanong | บทความ/Article | |
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มหาวิทยาลัยบูรพา Fan, Xi;Somsit Duangekanong;Xu, Mengyu | บทความ/Article | |
| Factors affecting student satisfaction in art education of the secondary schools in Chengdu, China
มหาวิทยาลัยบูรพา Li, Bengui;Somsit Duangekanong;Rawin Vongurai | บทความ/Article | |
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มหาวิทยาลัยบูรพา Janisa Wongsiriwacharakul;Somsit Duangekanong | บทความ/Article |
Rawin Vongurai
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มหาวิทยาลัยบูรพา Roongthiwa Sivachan;Kitti Phothikitti;Rawin Vongurai | บทความ/Article | |
| Factors impacting purchase intention of cosmetic products via social commerce platforms in Chengdu
มหาวิทยาลัยบูรพา Zheng, Huangyuying;Kitti Phothikitti;Rawin Vongurai | บทความ/Article | |
| Factors affecting student satisfaction in art education of the secondary schools in Chengdu, China
มหาวิทยาลัยบูรพา Li, Bengui;Somsit Duangekanong;Rawin Vongurai | บทความ/Article |