A study on the effect of international situation factors on the cooperation performance of transnational alliance of private universities in China

Name: Ying Zou

Organization : Panyapiwat Institute of Management

Email : 46796772@qq.com

keyword: Transnational strategic alliance of Chinese

; Private Colleges and Universities

; Internet International situation

; Alliance Performance

Abstract: Many private universities in China are short of resources and lack of core competitiveness. For the sustainable development of Chinese private colleges and universities, an increasing number of Chinese private colleges and universities have established transnational alliances through international exchanges and cooperation to realize the rapid growth of Chinese private colleges and universities. However, in the process of transnational alliance cooperation, the performance of transnational alliance cooperation of Chinese private universities is not ideal due to the influence of transnational situational factors and the risks faced by the alliance cooperation in the transnational context. Therefore, this study intends to explore the effect of transnational situational factors and risks of alliance cooperation in Chinese private universities on alliance cooperation performance. In this paper, based on strategic alliance theory and system theory, by choosing the Chinese private universities who has already set up the transnational alliance as samples and establishing the model and assumptions to analyze the influence of situational factors and risks on the cooperation performance of multinational alliances of Chinese private universities under the transnational context. The empirical results show that: first, the situational factors of multinational alliance cooperation in Chinese private universities are strongly correlated with alliance performance, and the differences between Chinese and foreign cultures are negatively correlated with alliance performance. System is negatively correlated with alliance performance; International experience is positively correlated with alliance performance. Second, in the process of testing the regulating variables, the opportunistic behavior of Chinese private universities in transnational alliance cooperation will make the operation of transnational alliance cooperation unstable, thus reducing the performance of alliance cooperation.

ีUMT Poly Journal

Address: UBON RATCHATHANI

Email: library@umt.ac.th

Name: Xiaowen Jie

Role: Advisor

Created: 2564

Modified: 2021-01-14

Issued: 2021-01-14

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