Abstract:
This research is intended to study the decision factor of the 1st year student of University of Phayao who peruse their study in University of Phayao and compare the decision factors of students who peruse their study in University of Phayao by the subject group and their residents from the samples. The sample group are 367 students from the 4,499 students. The tool which use to collect data is a rating-based query (Scale) 5 levels. Analyzation of data. the results of the study showed that.
1. Study on the decision factor of the 1st year student of University of Phayao who peruse their study in University of Phayao, with an average of the highest levels. When focus on each factor found that the instructor is the highest factor, the secondary factor is the image of the university and the third factor is studying course, learning equipment and management.
2. Comparison the decision factors of students who peruse their study in University of Phayao by the subject group and their residents. Students who study in different subject group and their residents are giving the result in high level for 5 contents, and when focus on each factor found that the humanities and social sciences group and the science and technology group has a moderate level in the decision factors of students who peruse their study in University of Phayao. There is health sciences group who has the decision factors of students who peruse their study in University of Phayao in a high level.
The students who are studying in different subject groups have the opinion for the factors of perusing their study in University of Phayao for 3 factors, studying course, learning equipment and management, are significantly different in statistics at .05 levels, thus proving to find the difference opinion of student from subject group.