Abstract:
The objectives of this research were to 1) study the Nonthaburi Durian Conservation Policy, Nonthaburi Province 2) study the Nonthaburi Durian Conservation Policy Implementation, Nonthaburi Province and 3) study the results of the Nonthaburi Durian Conservation Policy Implementation. This research was a qualitative research and the tools were (1) documentary research (2) participant observation and (3) in-depth interviewing of 18 key informants from the 63 members of project including 6 executives, 10 operation sub-committees and 2 durian philosophers with selected by purposive sampling. The data were analyzed by analytic induction and interpretation.The research findings were as follows:1)The Nonthaburi Durian Conservation Policy, Nonthaburi Province found that the park of Somdej Phra Sri Nakarin, Nonthaburi was responsible for the operation following the 3 years program. The policy formulation in targets and objectives had clear and proper with their contexts, this duties were be a learning center and disseminated the Nonthaburi Durian Conservation Policy, Nonthaburi Province species, the places to restore, promoted the participation of people for sustainable conservation and displayed or presented the data of Nonthaburi Durian.2)The Nonthaburi Durian Conservation Policy Implementation according to the managerial model of Voradej Chantharasorn found that the management was executed by the policy boards and sub-committees operated following the program and project, monitoring the responsibilities and reported the job progress. The organization and structure capacities appropriated and ready including the personnel, budget, places and equipment, moreover, good coordinated because of the high charisma leadership of organization. 3)The results of the Nonthaburi Durian Conservation Policy Implementation found that (1) the success of policy in overall was at a high level not only attained their objectives of the Nonthaburi durian conservation, disseminated the values of the traditional species but also extended to the growers of other nearly areas (2) the problems and obstacles were the uncontrollable factors that impacted the project effectiveness such as high salt soil and water, air pollution affected durian so that to find out for improving and solving the problems.