Abstract:
The purposes of this study are (1) to study and analyze the supply chain management of motorcycle export to the city of La, Myanmar (2) to study the factors of decision impact to use the Chiangsaen port-city of La route of motorcycle transportation (3) to assessment transportation routes for responding to customer demand. Therefore, Researcher have assessed the sampling companys potential by using Supply Chain Management, Value Chain Analysis and Analysis Hierarchy Process (AHP). Criteria for decision making consist of 5 factors, which were (1) Cost per unit (2) Transportation time (3) Efficiency of transport (4) Safety of transport (5) Frequency of transport. And transportation routes were (1) Chiangsaen port-city of La route (2) Measai-city of La route. The results of this study showed that the most important criteria to select the transportation routes was Safety of transport as 39.2% and the second was Cost per unit as 36.6%. And the most important route is Chiangsaen port-city of La route as 78%.