The needs analysis of local administration organizations in Chanthaburi for Academic Services of Business English Department under the Faculty of Humanities and Social Sciences in Rambhai Barni Rajabhat University
Abstract:
The aim of this research was to study the needs of the local administration
organizations in Chanthaburi for the academic services of Business English
Department. The data were collected from the sample groups in the 31 local
administration organizations in Chanthaburi. The research instruments were the
questionnaires. The percentage, mean and standard deviation were employed to the
data analysis.
The findings were revealed that the sample groups need to be academically
trained during the months of March to April, showing 3.58 percent. The proper time
for the trainings or projects should last for 3.58 days. The most appropriate training
time should be from Monday to Friday at 8 a.m. to 4 p.m., showing 51.62 percent.
The target groups for the academic trainings were both government officers and
contract staff in the local administration organizations, showing 61.29 percent. The
topic for the training organized by the Department of Business English is English for
Communication (especially, for the service division), showing 90.32 percent. The
local administration organizations expectation of the academic trainings is to be able
to have a daily communicative English skill, showing 41.94 percent.