Haoran Zheng. The impact of equity incentive on operational performance: a case study of Tsingtao Brewery company. Master's Degree(International Business Management). Siam University. Library and Information Resource Center. : มหาวิทยาลัยสยาม, 2567.
The impact of equity incentive on operational performance: a case study of Tsingtao Brewery company
Abstract:
This study took Tsingtao Brewery Company as a case study to examine the impact of equity incentive on corporate operational performance, with changes in management behavior serving as a mediating variable. The study aimed: 1) To determine whether equity incentive has a positive effect on operational performance; 2) To determine whether equity incentive has a positive effect on management behavior; 3) To determine whether management behavior has a positive effect on operational performance; 4) To determine whether management behavior mediates the relationship between equity incentive and operational performance.
This study used the quantitative analysis method to examine the relationship between equity incentive and operational performance at Tsingtao Brewery Company, with management behavior as a mediating variable. The study distributed 240 questionnaires, of which 228 were returned. After excluding invalid responses, 203 valid questionnaires were obtained. The recovery rate was 95%. The findings of this research are: 1) Equity incentive has a positive effect on operational performance; 2) Equity incentive has a positive effect on management behavior; 3) Management behavior has a positive effect on operational performance; 4) Management behavior mediates the relationship between equity incentive and operational performance. Therefore, by implementing equity incentive, Tsingtao Brewery Company can foster positive behaviors in its management that align with the companys expectations, thereby enhancing management effectiveness and improving operational performance.
Keywords: equity incentive, operational performance, management behavior
Siam University. Library and Information Resource Center