Subjectivity Analysis: Negative Sentiment and Linguistic Features in Page Six News Headlines

Name: Puntiwa Sakuldao

Address: 333 Moo1, Thasud, Muang, Chiang Rai 57100

Organization : School of Liberal Arts, Mae Fah Luang University

Email : library@mfu.ac.th

Name: Kunakron Rodmanee

keyword: English news headlines

ThaSH: Language and languages

; linguistic features

ThaSH: Linguistics

; pragmatic

ThaSH: English newspapers

; gossip news

ThaSH: Pragmatics

; subjectivity

ThaSH: Gossip

ThaSH: Subjectivity

Abstract: The subjectivity in news headlines frequently occurs in today's world of journalism, leading to scandals and misleading information for readers. This present study aims to investigate and analyze the headlines of the well-known web page for scandal, Page Six, which will undergo analysis of the 1) Linguistic features Page Six employs in headlines, and 2) Linguistic features reflecting the attitude and subjectivity of Page Six. The data was collected by gathering 501 news headlines from Page Six and analyzed using the subjectivity indicators, developed by Prasithrathsint (2014) and sentiment hybrid analysis from the MonkeyLearn platform, and two raters. The result showed that all headlines contain intense content words that show subjectivity, consisting of the content words that depict traits with 46.6%, action with 40.5%, and emotion with 12.9%. For sentiment analysis of the attitude, it was found that 80.6% of the headlines were negative while positive headlines were only 19.4%.

Mae Fah Luang University. Learning Resources and Educational Media Centre

Address: CHIANG RAI

Email: library@mfu.ac.th

Modified: 2025-01-16

Issued: 2024-10-08

บทความ/Article

application/pdf

Vacana Journal of language

eng

©copyrights Mae Fah Luang University

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