A Study on The Comprehensive Literacy Ability of TV Program Hosts on Occupational Burnout and Stress Resistance

Name: Tao Yu

LCSH: Masters of ceremonies -- Research

Abstract: TV program hosts are the essence and emotional bond of TV programs, which have an impact on ratings and the overall market. The particularity of the profession places certain requirements on the comprehensive literacy and stress resistance of television program hosts, and at the same time, television program hosts may experience occupational burnout during the employment process. This study selected 200 TV program hosts from Northeast China as the research subjects, aiming to investigate the relationship between their comprehensive literacy ability, occupational burnout, and stress resistance. Firstly, 30 TV program hosts were selected as predictive samples, and their reliability and validity, descriptive statistics, Pearson correlation, and Anova difference were analyzed using SPSS software and other related tools. Research has shown that: 1. The average level of comprehensive literacy ability of TV program hosts is above the middle level, the average level of occupational burnout is below the middle level, and the average level of stress resistance is above the middle level. 2. There is no significant difference between the gender of TV program hosts and their comprehensive literacy, occupational burnout, and stress resistance; There are significant differences in the age, comprehensive literacy, and stress resistance of TV program hosts, but there is no significant difference in occupational burnout; There are significant differences between the working hours of TV program hosts and their comprehensive literacy, occupational iv burnout, and stress resistance. 3. There is a significant statistical correlation between the comprehensive literacy ability of TV program hosts and occupational burnout and stress resistance.

Dhurakij Pundit University. Learning Center and Library.

Address: BANGKOK

Email: library@dpu.ac.th

Name: Li Wei Wei

Role: Principal Supervisor

Modified: 2567-10-02

Created: 2023

Issued: 2024-09-30

วิทยานิพนธ์/Thesis

application/pdf

eng

DegreeName: Master Of Communication Arts

Level: Master's Degree

Descipline: Communication Arts

Grantor: Dhurakij Pundit University

©copyrights Dhurakij Pundit University

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