Artisanal food distribution business

Name: Ploypailin Pungvongsanuraks

keyword: Artisanal food

LCSH: Internet marketing -- Thailand -- Case studies

; Food makers and producers

LCSH: Business planning -- Thailand -- Case studies

; Homemade food products

LCSH: Business logistics -- Thailand

; Clean food

; Food entrepreneur

; Distribution

; Cold chain distribution

Abstract: Good Eats is a company established to connect artisanal food producers directly to their customers. Instead of going through the multiple channels, customers are able to obtain healthier and safer artisanal food products from a variety of producers. Currently the company distributes made-to-order food products and fresh goods from original producers & farmers to end consumers utilizing e-commerce platform and specialties in food logistics service. The company was founded by three graduate students while attending the IMBA program at Thammasat University. The company is keen to figure out food logistics for small-scale food producers and source a variety of goods for their customers. Still in its early stages as a business start up, Good Eats is looking at multiple models and market opportunities to be able to provide better food choices and processes that will revolutionize current food networks

Thammasat University. Thammasat University Library

Address: BANGKOK

Email: preserv@tu.ac.th

Name: Rubesch, James Edward

Role: advisor

Created: 2015

Modified: 2021-11-04

Issued: 2021-11-04

วิทยานิพนธ์/Thesis

application/pdf

DOI: 10.14457/TU.the.2015.1423

eng

DegreeName: Master of Business Administration

Level: Master's Degree

Descipline: Global Entrepreneurship

Grantor: Thammasat University

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