แจ้งเอกสารไม่ครบถ้วน, ไม่ตรงกับชื่อเรื่อง หรือมีข้อผิดพลาดเกี่ยวกับเอกสาร ติดต่อที่นี่ ==>
หากไม่มีอีเมลผู้รับให้กรอก thailis-noc@uni.net.th
หากไม่มีอีเมลผู้รับให้กรอก thailis-noc@uni.net.th
Huang, Donglian.. Exploring the relationship between luxury value and purchase Intention of female purchasing Chinese cosmetics brands in Nanning. Master's Degree(Business Administration). University of the Thai Chamber of Commerce. Central Library. : University of the Thai Chamber of Commerce, 2017.
Exploring the relationship between luxury value and purchase Intention of female purchasing Chinese cosmetics brands in Nanning
Name: Huang, Donglian.
Address:
University of the Thai Chamber of Commerce
keyword:
Luxury value
Abstract:
This study is aimed to research the relationship between luxury value and purchase intention of cosmetics in Nanning of china. The purpose of this research is: 1) to study the relationship between luxury value and purchase intention of Chinese cosmetic; 2) To study the attitude toward luxury of cosmetics; 3) To study China cosmetic purchase intention. This research will explore the respondent in Nanning, south of China, and data have been analyzed by descriptive statistic and regression analysis. The findings provide a greater insight for cosmetics supplier about how to select luxury cosmetics brands to sale.
University of the Thai Chamber of Commerce. Central Library
Address:
BANGKOK
Email:
library@utcc.ac.th
Name: Theeranuch Pusaksrikit
Role:
advisor
Created:
2017
Modified:
2021-06-23
Issued:
2021-06-23
วิทยานิพนธ์/Thesis
application/pdf
eng
DegreeName: Master of Bussiness Administration
Level: Master's Degree
Descipline: Business Administration
©copyrights University of the Thai Chamber of Commerce
RightsAccess:
ใช้เวลา
0.030654 วินาที
Huang, Donglian.
| Title | Contributor | Type |
|---|---|---|
| Exploring the relationship between luxury value and purchase Intention of female purchasing Chinese cosmetics brands in Nanning
มหาวิทยาลัยหอการค้าไทย Huang, Donglian. | Theeranuch Pusaksrikit | วิทยานิพนธ์/Thesis |
Theeranuch Pusaksrikit
| Title | Creator | Type and Date Create |
|---|---|---|
| Factors influencing customer repurchase intention by using third-party platform booking flight ticket in China
มหาวิทยาลัยหอการค้าไทย Theeranuch Pusaksrikit | Moyu, Li. | วิทยานิพนธ์/Thesis |
| Exploring the relationship between luxury value and purchase Intention of female purchasing Chinese cosmetics brands in Nanning
มหาวิทยาลัยหอการค้าไทย Theeranuch Pusaksrikit | Huang, Donglian. | วิทยานิพนธ์/Thesis |
| The Influences of Country of Origin, Product Quality, Brand Image, and Consumer Behavior on Customer Purchase Intention in Soap market in Vientiane, Lao PDR
มหาวิทยาลัยหอการค้าไทย Theeranuch Pusaksrikit | Sukanda Sungwornyothin | วิทยานิพนธ์/Thesis |