Product and service, marketing strategy and purchasing strategy of orgamarket

Name: Soraya Lipiwatanakarn

keyword: Small farmers

; Organic vegetable

; Environment and health benefits

Abstract: “ORGAMARKET” is an online place where small organic farmers will have the opportunity to sell their products and the organic consumers can find the qualified organic vege le in the reasonable price delivered to their home. Our process is to provide the pre-order system of seasonal organic vege le for consumers and small organic farmers. We will organize all the buying and selling processes for both side. Moreover, we also educate the customers and non-customers to aware more of the benefits of consuming organic vege les. We believe that by growing organic vege le will create many advantages to the environment and also farmers’ health. The consumers will also gain their health benefits and will be a part to build the good environment to our society.

Thammasat University. Thammasat University Library

Address: BANGKOK

Email: preserv@tu.ac.th

Name: Surapit Promsit

Role: advisor

Created: 2017

Modified: 2021-05-28

Issued: 2021-05-28

วิทยานิพนธ์/Thesis

application/pdf

DOI: 10.14457/TU.the.2017.21

eng

DegreeName: Master of Business Administration

Level: Master's Degree

Descipline: Global Entrepreneurship

Grantor: Thammasat University

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