Abstract:
The objective of this study was to investigate the relationship between language and ideology in narrative
discourse by the group against violence toward women in Thai society. The data sources used in this study were from
a number of 90 narrative stories of women under the help of organizations for assisting women who were victims of
violence during the period of 1999-2011. Those organizations concerned were Friend-of-Women Foundation, Offi ce
of Thai Health Promotion Foundation, Association for the Promotion of the Status of Women, and One Stop Crisis
Center in Khon Kaen province. The researcher used the Van Dijks approach to analyze the relationship between
language and ideology, which offers the frame of ideology analysis with the formula so-called Ideological Square and the concept of analyzing language technique to convey ideology through employing Lexical Item including
the use of Conceptual Metaphor according to the proposed idea of Lakoff, G., and Johnson, M.
The study results were found that the relationship between language and ideology in narrative discourse
of the group against violence toward women in Thai society was employment of stories to convey the ideology of
opposing the use of violence against women through the perspective of the narrator and characters as characterized
by the usage of 2 methods of language: Lexical Item and Conceptual Metaphor. The results of usage of the
language methods disclosed that there was a presentation of the images of the narrator and characters in 3 ways:
presentation of positive images of the group against the use of violence toward women in Thai society; presentation
of negative images of the people who used violence against women in Thai society, and presentation of images of
women who were victims of violence with profound understanding and compassion.